Damage control first
Pre-treatment protection and a lift level based on your hair condition help keep the hair intact.
Clean, even lift with damage-minimizing Korean bleaching techniques, the base for platinum, ash, milk tea and pastel colors, in an 8th-floor salon next to Hongdae Station.
Korean hair bleaching is a controlled lightening process that lifts your natural color gradually and evenly while protecting hair health and shine. At Soonsiki Moment Hongdae, stylists analyze your hair history, set a bleach level that suits its condition, use pre-treatment protection, then tone and repair the hair for a clean blonde, ash or pastel base.
Korean bleaching is about control: gradual lift, even results and care at every step, so the color you want afterwards actually works.
Pre-treatment protection and a lift level based on your hair condition help keep the hair intact.
Controlled application and strand testing when needed give consistent results from root to tip.
Toning neutralizes yellow or orange so your blonde, ash or pastel shade looks clean.

Before
After
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Dark hair usually needs lifting before light or vivid shades can show. A planned bleach and tone turns a deep base into a clean canvas for the color you want.
Every bleaching service follows a careful sequence that protects your hair while it lifts.
We assess your hair history, condition and how much lift you want.
A test section makes the result safer and more predictable.
Strengthens the hair before chemical processing.
Controlled, even application for consistent lifting.
Neutralizes unwanted yellow or orange tones.
Restores moisture, protein and shine.
A smooth, polished finish to show the new color.
Head Stylist & CEO · Soonsiki Hair since 2005
Seung Il has led Soonsiki Hair since 2005 and served as a Portfolio Member for L’Oréal Asia and Digital Marketing Advisor for L’Oréal Professionnel Paris. That color-industry background shapes how the Hongdae team plans bleaching around hair condition, not just the target shade.
Reviewed by Seung Il · Last updated October 2026 · About our salon →
Any bleach changes the hair, but Soonsiki uses pre-treatment protection, a lift level based on your hair condition and a repair treatment afterwards to minimize damage. Professional bleaching is far safer and more even than DIY methods.
Often yes, but it depends on your hair history and condition. Your stylist will assess this at consultation and may suggest a strand test or a gradual plan to reach very light shades safely.
Toning and color adjustment are part of the bleaching process to neutralize yellow or orange tones. Learn more about hair toning, or combine bleach with a full hair color for vivid shades.
You may only need a root bleach, which lightens new growth to match your previously bleached lengths.
Price and time depend on your hair length, history and the level of lift. Send a photo and ask us on WhatsApp for current price/time before you book.
Bleaching is a long session and in high demand, so book ahead. Send a reference photo and your hair history (previous color, bleach, perms) on WhatsApp so we can plan the lift.
Contact & directionsBook your Korean hair bleaching in Hongdae and start your transformation.
Book on WhatsAppPhone : +82-2-336-4816
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Opening Hours
Open Wednesday–Sunday: 10:00 AM – 7:00 PM
Closed on Mondays & Tuesdays
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Soonsiki Moment Hongdae Hair Salon is a top destination in Seoul for precision haircuts, expert coloring, and fixed-price services tailored for international clients.
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