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Natural movement
Waves and curls shaped to fall naturally and frame your face.
Perm Services
Korean Hair Perm in Hongdae, Seoul
Soft waves, airy curls or sleek control — custom Korean perms designed around your face shape and hair type, in a dedicated perm zone above Hongdae Station.
Since 2005
English-friendly
8F · next to Hongdae Station
Dedicated perm zone
Specialist perm stylists
Quick answer
What is a Korean hair perm?
A Korean hair perm reshapes the hair into natural-looking waves, curls or controlled volume, designed to flatter your face shape and need little daily styling. At Soonsiki Moment Hongdae, stylists choose between digital (heat), setting, cold, volume and men’s down perms after a hair analysis, and protect the hair with pre-treatment care.
- Perm types Digital, cold, setting, volume, down
- Best for Flat hair, low-maintenance styling
- Includes Analysis, care, styling tips
- Language English-friendly
- Location 8F · next to Hongdae Station
- Booking Reserve ahead on weekends
Why it matters
Effortless volume, every single day
Korean perms focus on soft movement rather than tight, uniform curls — so the style looks natural from day one.
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Less styling time
Wake up with shape and volume instead of curling or straightening every morning.
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Personalised design
Perm type, curl size and placement are chosen for your hair type and lifestyle.
Before
After
The transformation
From flat and straight to soft, lasting waves
A well-designed perm adds shape where you need it — lift at the root, softness at the ends — so your hair looks styled even on low-effort days.
- Your hair is flat or loses volume quickly
- You want soft curls or natural waves
- You spend too long styling every morning
- You want a trendy Korean look that still feels like you
Step by step
Your perm, step by step
Every perm follows the same careful sequence, adjusted to the perm type you choose.
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Consultation & hair analysis
We check hair condition, history and your reference photos to pick the right perm.
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Pre-treatment care
Protective care prepares the hair for processing and reduces damage.
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Perm application
Digital or cold perm applied with the curl size and placement we designed.
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Setting & processing
Heat or chemical setting locks in the shape.
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Neutralising treatment
Stabilises the curls or waves for long-lasting results.
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Styling & home-care tips
A finished blow-dry plus simple tips to recreate the look at home.
Expert behind this page
Seung Il
Head Stylist & CEO · Soonsiki Hair since 2005
Seung Il has led Soonsiki Hair since 2005 and introduced Hongdae’s first ‘concept salon’ in 2008. Soonsiki Moment Hongdae includes a dedicated perm zone so specialist stylists can offer a wider range of Korean perm techniques with consistent results.
- L’Oréal Asia Portfolio Member
- Judge · Asia Hair Designer Festival
- Speaker · Tokyo, Ho Chi Minh, Taiwan seminars
- Master Craftsman Barber
Reviewed by Seung Il · Last updated October 2026 · About our salon →
FAQ
Hair perm questions, answered
How long does a Korean perm last?
It depends on the perm type and your hair, but a Korean perm is designed for natural movement that grows out softly. Your stylist will explain how long your chosen style should hold and how to maintain it at home.
What is the difference between a digital perm and a cold perm?
A digital (heat) perm uses heat to set soft, glossy waves that look best when dry, while a cold perm uses a chemical setting for more texture and volume from the roots. We recommend one after checking your hair condition.
Will a perm damage my hair?
Every perm at Soonsiki starts with a hair analysis and pre-treatment care to protect the hair. If your hair is bleached or fragile, we may suggest a gentler technique or a keratin treatment first.
Do you do perms for men?
Yes. Popular options include the men’s down perm for sleek sides and the hippie / vintage perm for texture.
Can I see examples before booking?
Yes — browse our perm styles gallery and video gallery, then send a reference photo on WhatsApp for a free consultation.
Pair it with
Related services in Hongdae
Visit us
Find Soonsiki Moment Hongdae
- Address
- 8F, 164 Yanghwa-ro, Mapo-gu, Seoul — right next to Hongdae Station
- Hours
- Wed–Sun 10:00–19:00
Closed Mon & Tue - Phone
- +82-2-336-4816
- +82-10-9145-7402
Before you book
Send a reference photo and a quick note about your hair history (color, bleach, previous perms) on WhatsApp. We will suggest the right perm and confirm time and price before you visit.
Contact & directions Your moment
Style made easy. Volume that lasts.
Book your Korean perm in Hongdae and wake up to effortless hair.
Book on WhatsApp