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No more puffy sides
Side and back hair lies flat and controlled all day.
Perm Services · Men
Men’s Down Perm in Hongdae, Seoul
Clean sides, sharp style, effortless control — the Korean down perm flattens puffy side and back hair for a neat silhouette that stays in place all day.
Since 2005
English-friendly
8F · next to Hongdae Station
Every 3–6 weeks
Typical down perm rhythm
Quick answer
What is a men’s down perm?
A men’s down perm is a Korean perm technique that flattens and controls hair on the sides and back of the head, instead of adding curls. It stops side hair puffing out, makes top volume stand out and pairs perfectly with two-block cuts. At Soonsiki Moment Hongdae, it is personalized to your hair thickness, growth direction and head shape.
- Treats Sides and back
- Effect Flat, controlled, clean lines
- Pairs with Two-block & Korean men’s cuts
- Repeat Every 3–6 weeks
- Best for Thick or stubborn side hair
- Language English-friendly
Why it matters
Why Korean men swear by it
Korean men’s styles focus on clean lines and balanced proportions — a down perm delivers that polished shape with minimal effort.
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Sharper haircut
A cleaner head shape makes your cut and top volume stand out.
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Fewer products
Long-lasting control reduces the need for heavy styling products.
Step by step
Your down perm, step by step
Precise application ensures even control and a natural, non-stiff finish.
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Consultation & hair analysis
We evaluate hair thickness, growth direction and volume.
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Sectioning of target areas
Sides and back are separated for focused treatment.
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Down perm application
A special solution is applied to flatten and control hair.
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Processing time
Hair is set into a flatter, more controlled shape.
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Rinse & neutralisation
The structure is stabilised for a long-lasting effect.
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Styling & finish
Styled to show a clean, sharp silhouette.
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Aftercare tips
Advice on maintaining the result at home.
Expert behind this page
Seung Il
Head Stylist & CEO · Soonsiki Hair since 2005
Seung Il is a Master Craftsman Barber, CEO of Bamme Barber Shop and a gold-prize winner at the Daegu Barber Contest, and has led Soonsiki Hair since 2005. That men’s grooming expertise is behind every down perm, planned around hair type and head shape.
- L’Oréal Asia Portfolio Member
- Judge · Asia Hair Designer Festival
- Speaker · Tokyo, Ho Chi Minh, Taiwan seminars
- Master Craftsman Barber
Reviewed by Seung Il · Last updated October 2026 · About our salon →
FAQ
Men’s down perm questions, answered
How often should I get a down perm?
We recommend repeating it every 3–6 weeks, depending on how fast your hair grows. Many guests combine it with a regular men’s haircut.
Does a down perm work with a two-block cut?
Yes — it works perfectly with two-block cuts and other modern Korean men’s styles, keeping the sides tight so the top volume stands out. See our men’s haircut guide for ideas.
Will my hair look stiff or flat everywhere?
No. Only the sides and back are treated, and the goal is a clean, natural-looking finish without stiffness. For texture on top you can pair it with a textured perm.
Is a down perm the same as straightening?
Not quite: a down perm targets side and back volume, while hair straightening smooths the whole head. We will advise which suits your hair.
How long does it take and how much does it cost?
It depends on your hair length and thickness. Ask us on WhatsApp for the current price and time.
Pair it with
Related services in Hongdae
Helpful guides: Men’s Haircut in Hongdae · Gender-Neutral Hair Salon · English-speaking Salon
Visit us
Find Soonsiki Moment Hongdae
- Address
- 8F, 164 Yanghwa-ro, Mapo-gu, Seoul — right next to Hongdae Station
- Hours
- Wed–Sun 10:00–19:00
Closed Mon & Tue - Phone
- +82-2-336-4816
- +82-10-9145-7402
Before you book
Book your down perm together with a haircut for the sharpest result. Send us your preferred date on WhatsApp and we will confirm time and price.
Contact & directions Your moment
Clean sides. Effortless control.
Book your men’s down perm in Hongdae for a sharp Korean look that lasts.
Book on WhatsApp